Special Olympics Wisconsin and its Board of Directors has announced Addie Teeters as the next Vice President of Marketing & Communications.
“Addie brings a wealth of knowledge and experience to the organization and has a deep personal passion for the work we do,” SOWI President & CEO Chad Hershner said. “Her experience will be an invaluable asset to our organization-wide branding, marketing, and communications initiatives and we are thrilled to have her join the team.”
Teeters has spent her entire professional career in communications and marketing, drawn specifically to innovative messaging and audience broadening and enrichment. A proven proactive leader, she has a strong background in executing integrated marketing strategies while positioning organization brands for optimum success.
“I am truly grateful for the opportunity to work with Special Olympics,” Teeters said. “The chance to contribute to such a meaningful and impactful organization is both humbling and rewarding. Thank you to the Special Olympics Wisconsin athletes, staff, and Board of Directors for allowing me to be a part of this incredible journey and make a positive difference in the lives of these remarkable athletes—respecting and valuing all individuals and fostering positive change.”
Since 2006, Teeters has been in the specialty paper industry serving the last several years as Head of Marketing Communications & Public Affairs for Ahlstrom’s North American and European based business areas. Her key focus areas have been surrounding image and branding, marketing and external communications strategy, and relationship-building with internal and external partners.
Prior to the paper industry, Teeters was a print and broadcast journalist and has served on several community Boards, including Fox Valley Symphony Orchestra, Building for Kids Children’s Museum, Trees for Tomorrow, and Covey.
An alumna of UW-Eau Claire, Teeters will be based out of SOWI’s Appleton office and begin on September 7.
